The 探花精选 and Sesame Workshop鈥攖he nonprofit, educational organisation behind Sesame Street鈥攁re working together to give millions of refugee children in Syria, Jordan, Lebanon and northern Iraq the support they need to learn, grow and thrive.
The Syrian refugee crisis is the defining humanitarian issue of our time. It challenges our morals, imagination, leadership, and global stability. Failing to act can cast a long shadow: a lost generation of children whose lives are forever defined by their experience of war.
Few Syrian children have opportunities to learn and play; many are neglected; some have been exposed to extreme violence and experienced unspeakable trauma that will have a long-lasting impact on their health and future. They are at risk of 鈥渢oxic stress,鈥 a biological response to prolonged and severe adversity that disrupts a child鈥檚 brain development.
But children are resilient, and , we can reduce this damage and have a positive influence on their lives. Research shows that nurturing care and learning can reverse the effects of toxic stress, and skills developed in early childhood last a lifetime.
That鈥檚 where the 探花精选 and are determined to help.
We will combine Sesame Street鈥檚 history of proven educational content with the 探花精选鈥檚 decades of assistance in crisis-affected areas to deliver a suite of culturally relevant programming and multimedia content tailored for the needs of refugee children and their caregivers.
鈥淥ur partnership with Sesame Street will help transform children鈥檚 lives by making sure that their social-emotional needs are met so they are able to receive an education, contribute to their community and succeed as adults,鈥 said David Miliband, President and CEO of the 探花精选.
We will combine Sesame Street鈥檚 history of proven educational content with the 探花精选鈥檚 decades of assistance in crisis-affected areas to deliver a suite of culturally relevant programming and multimedia content tailored for the needs of refugee children and their caregivers.
鈥淥ur partnership with Sesame Street will help transform children鈥檚 lives by making sure that their social-emotional needs are met so they are able to receive an education, contribute to their community and succeed as adults,鈥 said David Miliband, President and CEO of the 探花精选.
Education for a brighter future
The 探花精选 and Sesame Workshop will help heal the scars of war and cultivate the full potential of an entire generation. Our program, delivered through mass media and direct services, will use proven techniques to measurably transform children鈥檚 learning and social-emotional skills and mitigate the effects of toxic stress.
鈥淎 dose of normality鈥攖hat鈥檚 what children are robbed of,鈥 said Miliband. 鈥淚n the middle of war and persecution, they see unspeakable violence. The danger is that violence becomes the normality. If we can give them love and care and support, then we can try and stave off some of the damage that they are suffering.鈥
Beyond literacy and numeracy, these programs will help children develop social and emotional skills necessary to succeed and cope with challenges. For instance, they will learn how to understand and manage their feelings, follow simple rules and empathize with others.
鈥淲e鈥檝e had a long history of creating local indigenous programming in the Middle East, in Jordan, Egypt and the Gulf,鈥 said Sherrie Westin, executive vice president for Global Impact and Philanthropy at Sesame Workshop. 鈥淲e always look to create something that鈥檚 truly local, that鈥檚 reflective of these children鈥檚 reality. We will look to create an entirely new program that will reflect their reality with Muppets that are indigenous.鈥
Children aren鈥檛 the only ones who need guidance. We will also be working with parents, teachers and caregivers to more effectively engage and support refugee children as they learn and grow.
鈥淲e touch families in every aspect of their lives,鈥 said Sarah Smith, senior director of education at the 探花精选. 鈥淲hether it鈥檚 a community health worker who鈥檚 going into a home to help a mother who鈥檚 just had a baby, or whether it鈥檚 a volunteer preschool teacher in a community center, we鈥檒l provide for them the content they need to deliver those services."
All programming will be based on extensive research from the 探花精选 and Sesame Workshop, as well as new, in-depth research that accounts for how refugee children, their parents and caregivers respond to the content.
鈥淧arents we met with in Jordan just a couple weeks ago, these mothers are desperate for help and support,鈥 said Smith. 鈥淚 think any parent knows that if you can鈥檛 support and help your child, you do feel completely hopeless. They鈥檙e asking us, and it鈥檚 really on us to decide if we鈥檙e going to answer them.鈥
A lost generation鈥攆ound
We are honoured that the MacArthur Foundation has selected this program as one of eight semi-finalists in its 100&Change grant competition, which will award a one-time $100 million grant to 鈥渕ake measurable progress toward solving a significant problem of our time.鈥
It鈥檚 a once-in-a-lifetime opportunity to launch the largest-scale early childhood development program in the history of the humanitarian aid system, restore hope and opportunity to a generation of children and create a model that will benefit refugees for years to come.
鈥淭he issue we are addressing is the greatest humanitarian crisis of our time,鈥 said Westin. 鈥淲e know we can make a difference in the long term if we reach children early. Without that, there鈥檚 an entire generation at risk, and that has repercussions not just for their future, but for a more peaceful, stable world for all children.鈥