Hardship led Kristine to leave her home in Latvia with her family six years ago. Today, she lives with her husband and two children in Nuremberg, Germany and is proud to provide a better life for them through her small business.
Inspiration everywhere
鈥淚 didn鈥檛 see a future for myself in Latvia,鈥 Kristine shares. She was especially concerned for her kids. She wanted to provide new possibilities for them, hoping they wouldn鈥檛 face the same challenges she had.
Kristine had already been working in Germany for several years, but starting her own company was a totally new challenge. 鈥淚n the beginning I thought, 鈥業 can鈥檛 do this, I am not going to make it.鈥欌
She found the courage to make her dream come true after the birth of her son.
Today, Kristine continues to be inspired by her family and her biggest passion: fashion. Kristine's socks come in different colours and all have bows or beads, making them true eye-catchers. 鈥淚 love the process of designing them, as much as I love selling them,鈥 she says. While riding through the city on her bike collecting inspiration, her unique socks are hard to miss.
鈥淭his is just the beginning鈥
鈥淚 am just starting out,鈥 Kristine says. She has been working on creating content for her new website and social presence. 鈥淭he beginning was tough. It was quite a lot of reading, writing, and calling with the city officials to get everything set up.鈥 But through the 探花精选鈥檚 business training programme, funded by the Citi Foundation, she has been able to navigate the paperwork and connect with the right people.
The three-month programme guided her through the process of creating her own business plan and gave her the tools to be successful as a business owner. Kristine also benefited from mentoring, which built her confidence and gave her guidance in the bureaucratic processes around setting up her small business.
鈥淚 have already achieved a lot. And this is just the beginning.鈥
Dreaming big
For the future, Kristine is hoping to extend her business beyond socks. 鈥淚 am doing it, but I am doing it slowly.鈥
The family is hoping to buy a house with a garden and space to play outside, so she can throw parties for her children.
Most importantly, she wants to make sure her children get a good education and that she can continue to provide for them. 鈥淭his is our big dream here in Germany,鈥 she says with a smile.
The 探花精选鈥檚 Resilient Futures programme, in partnership with Citi through the , offers young entrepreneurs living in Germany, Greece, Cameroon, Nigeria, Lebanon, Jordan and Mexico the chance to kick-start their businesses and reach their full potential. The programme is implemented in Germany by .